top of page

Role:

Visual Designer

Client:

Little Lemon

Category:

Brand Identity

Duration:

1 Week

Year:

2023

Little  Lemon

Design yummies

Little Lemon is a modern Mediterranean restaurant that brings traditional flavors to a contemporary dining experience. The restaurant features a warm and inviting atmosphere that mixes traditional elements with modern design touches.

The menu includes a range of classic Mediterranean dishes, as well as innovative and modern interpretations that put a fresh spin on traditional recipes.

The target audience for Little Lemon is foodies and diners who appreciate the rich flavors and culinary traditions of the Mediterranean region, as well as those who are looking for a modern and innovative dining experience.

Approach

Design Identity

Little Lemon is a playful and memorable name that is easy to remember. The name incorporates the word "lemon," which is a key ingredient in many Mediterranean dishes and is also associated with freshness, health, and vitality. Additionally, the word "little" adds a sense of intimacy and approachability to the name, suggesting a cozy and friendly neighborhood restaurant.

Logo Design

The Little Lemon logo features a lemon-shaped mixed with traditional food serving plate ( a cloche) rendered in a modern, stylized way that gives it a contemporary feel. The name "Little Lemon" is written in a modern sans-serif font that complements the clean and contemporary feel of the logo. The font is bold and easy to read, making the name easily identifiable.

 

Color

The design incorporates the bright yellow color of fresh lemons that represent the freshness and vibrancy of the Mediterranean region.

Iconography

bottom of page